So you wanna Get into email and SMS marketing 23 July 2009

Building on the foundations of on Value Based Marketing we heard from you that you wanted help with digital
marketing (e‐mail marketing campaigns, SMS campaigns, social networking through facebook and twitter, web 2.0 etc)

So we've created this seminar to focus on how to

• build anticipation for your show,
• manage expectations and
• establish a relationship with your audience.

We will show you how to build a web based value based marketing campaign....right before your very eyes with a real independent show.

Do smarter marketing by harnessing the power of email, wet paint, trailers, facebook, pod casts, preprogram
notes, venue amenities, SMS campaigns, twitter, packaged video, testimonials, forward to a friend, SMS rush tickets, referrals to other shows,surveys and other viral strategies.

In the upper left corner you can find some notes for the day if you click the drop down arrow = notes on SMS campaigns